by Joe Rice | Nov 26, 2019 | Recruiting
Landing the top talent in the hospitality industry is hard enough if you have dotted all the “i’s” and crossed all the “t’s,” but when you miss even one minute detail, you can end up at the back of the line for the most qualified candidates. Looking over some job...
by Joe Rice | Nov 19, 2019 | Marketing
If you are running the marketing efforts of your hotel, it is highly likely that Google ads are a part of that advertising. Running ads online, however, is far different than creating print ads. For instance, there is no need to worry about keywords when you create a...
by Joe Rice | Nov 12, 2019 | Industry Trends, Marketing
One of the best “free” advertising outlets you have is social media. The beauty of social media is that unlike some other advertising outlets, this can be run completely in-house with your existing staff as long as you stay consistent with it. This has to be an actual...
by Joe Rice | Nov 5, 2019 | Industry Trends
While Christmas decorations may make some people cringe this early in the year, for a hotel, the sooner the better. Why? Because this means you get the jump on your competition, especially when it comes to online marketing. Potential guests are already browsing the...
by Joe Rice | Oct 29, 2019 | Hotel Industry
Weddings are big business in the hotel industry. They are, however, about far more than the big Saturday night show IF they are booked right. Setting your hotel up to properly market weddings is more about convenience for the bridal family than anything else. However,...
