by Mandy Ferrin | Dec 16, 2020 | Hotel Industry
Eight months since Covid-19’s onset, most hotels haven’t launched marketing campaigns outside of pandemic-related content. On top of this, the industry hasn’t been able to hold events or advertise as a travel destination. Luckily, things have been taking a small turn...
by Mandy Ferrin | Dec 3, 2020 | Hotel Industry
The year is almost over, something that should bring a sigh of relief to those in the hospitality industry. Hotels are still in rocky waters. The trends that were predicted to take over were quickly replaced by social distancing protocols and CDC guidelines. While the...
by Mandy Ferrin | Nov 10, 2020 | Hotel Industry
Out of all the guests that have visited your hotel during the pandemic, how many are going to return? Not only do you need to get the customer’s foot in the door, but you need to create an environment where guests feel inclined to revisit. If they’re only staying...
by Mandy Ferrin | Oct 13, 2020 | Hotel Industry
At this point, it’s safe to say that most of us have experienced burnout at work. The pandemic, specifically, has exacerbated this. With pay cuts, increased work, and general anxieties about everything happening in the world; it’s practically guaranteed that you’re...
by Mandy Ferrin | Oct 9, 2020 | Hospitality Careers, Hotel Industry
Covid-19 has completely spun the hospitality industry upside down and exposed the weakest parts of the sector’s current revenue management practices. Selling the right room, at the best price is impossible when your occupancy rates have taken a tumble. Now, more than...
by Mandy Ferrin | Sep 24, 2020 | Hotel Industry
Even if your hotel isn’t sending out guest satisfaction reviews, third-party channels will always be available. It’s unsurprising that negative reviews have been increasing with lower occupancy and staff levels. With your hotel’s brand at stake, the unfortunate...