by Joe Rice | Jul 18, 2019 | Hotel Industry
In the age of the smartphone, there may not be a more important aspect of any business than its online presence. This is a far-encompassing phrase that covers everything from your website to the user experience to social media. Not long ago, these were issues best...
by Joe Rice | Jul 16, 2019 | Hotel Industry
Group business is often the difference in a profitable quarter and everyone trying to have to explain their worth to their boss. In many cases, hotels rely on group business to fill slower periods. It may not be the most attractive business, especially the SMERF...
by Joe Rice | Jul 11, 2019 | Career Advice, Management
Once you have a guest’s attention, you want to make as much as you can without upsetting the guest or making them feel cheated. Incremental revenue can dramatically improve the bottom line but if done incorrectly, it can also cost you future sales and create animosity...
by Joe Rice | Jul 9, 2019 | Hotel Industry
While virtual reality has been around for years, it is still very much in its infancy stage when it comes to marketing and even more so when it comes to hospitality marketing. The shame of it is that the industry has been missing out on a tool that can be used in a...
by Joe Rice | Jul 5, 2019 | Leadership
If there was one thing that I learned early in the hospitality industry, it was the need for training. Believe it or not, that aspect of management was drilled into my head during my first job at McDonald’s. Unfortunately, that company proved to be one of the best I...
